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Unlock your business potential with Innovation Moon! Schedule a free consultation call with our team of experts to identify your ABA business needs and goals. We’ll discuss your current situation, explore potential growth opportunities, and provide tailored recommendations to help you achieve your desired outcomes. Let us help you take the first step toward realizing your ABA business dreams.

Buzz talking to Woody about getting credentialed How to Get Credentialed, Stay Compliant, and Get Paid Let’s be real—ABA credentialing is a process. A long, detailed, paperwork-heavy process that feels like applying for a mortgage, but instead of getting a house, you get access to insurance reimbursements and the ability to legally provide services. Not exactly glamorous, but 100% necessary. If you're an ABA therapy business owner, independent BCBA, or just starting your practice, you need to understand credentialing. So, let’s break it all down: What Is Credentialing and Why Do You Need It? David from Schitt's Creek Meme saying "umm... What's Th.. That? Oh God... Credentialing for ABA therapy businesses is the process of getting approved by insurance payors so they recognize you as a legitimate provider of ABA services. Without it, you can’t bill insurance companies—meaning no paycheck, no clients, and no business (unless you only take school contracts or private pay...another blog another day). no paycheck, no clients, and no business Credentialing ensures that your education, licenses, certifications, and professional qualifications meet the standards required by insurers and regulatory agencies. If you don’t get it right, you risk rejected claims, delayed payments, and compliance issues. Who Handles Credentialing for ABA Therapy Businesses? Great news—you don’t personally have to do all of this if you don’t want to. You have options: your internal admin team of minions! ✅ Internal Admin Staff – If your practice has an office manager or billing specialist, they can handle credentialing in-house. outsource to consultants who handle credentialling ✅ Credentialing Consultants – Many ABA practices outsource credentialing to professionals who specialize in dealing with insurance companies and cutting through the red tape. ABA business owner on hold with insurance ✅ Do-It-Yourself – If you love paperwork and following up on the phone 17 times or spending hours on hold, you can handle it yourself. (We don’t recommend it, but hey, some people enjoy the challenge.) How to Get Started with ABA Credentialing Here’s a step-by-step breakdown of how to get credentialed: Step 1: Get Your NPI Numbers Before applying for credentialing, you need National Provider Identifiers (NPIs) : Individual NPI – Required for all providers (BCBAs, BCaBAs, RBTs) Organizational NPI – Required for businesses or group practices 👉 Where to get it? Apply through NPPES (National Plan and Provider Enumeration System) Step 2: Register with CAQH Most insurance companies use CAQH to verify your credentials. Think of it as LinkedIn but for insurance payors. 👉 What’s required? ✅ NPI number(s) ✅ Professional liability insurance ✅ Licenses and certifications (BCBA, LBA, etc.) ✅ Education and training details ✅ Work history and practice information 👉 Where to register? Sign up at https://www.caqh.org/providers Step 3: Get Professional Liability Insurance Before credentialing, you must have professional liability insurance in place. Most insurers require $1 million per occurrence and $3 million aggregate coverage. 👉 Where to get it? Companies like CPH & Associates, Hiscox, or Berxi** offer BCBA-specific policies. Step 4: Submit Applications to Insurance Payors Now, the fun part—applying to insurance companies. You’ll need to decide which commercial and Medicaid insurers you want to work with. Each has different credentialing processes, contracts, and reimbursement rates. 👉 What’s needed for applications? ✅ NPI numbers (individual & organization) ✅ CAQH profile (fully completed) ✅ Proof of liability insurance ✅ Professional licenses & credentials ✅ Business Tax ID (EIN) ✅ Signed W-9 form 👉 How long does it take? Credentialing can take 90-180 days , depending on the payor. Follow up frequently—because no one else is in a hurry but you. Step 5: Contracting & Approval Once approved, you’ll need to review and sign contracts with each insurance company. Read the fine print—make sure you understand rates, billing codes, and compliance obligations. 👉 Pro Tip : Some insurers will negotiate reimbursement rates. If your rates seem suspiciously low, push back and ask for better terms. If you don't negotiate at this point, renegotiating later will be that much harder, if not impossible. (Don't agree to rates that would put you out of business). How to Maintain Your Credentialing & Keep the Money Flowing ABA Business finally credentialed with insurance Congratulations! You’re credentialed. Now, don’t mess it up. Credentialing isn’t a one-and-done deal —you have to maintain it. 1. Keep Your CAQH ProView Updated Insurance payors check CAQH every 90 days —if your information isn’t current, they might drop you . ✅ Log in every quarter ✅ Reattest your profile (confirm nothing has changed) ✅ Update expiring licenses and insurance policies 2. Track Expiration Dates (Licenses, Certifications, Insurance) If your BCBA certification, state license, or insurance policy expires , your credentialing is immediately invalid . Use a tracking system (ClickUp, Google Calendar, or an Excel sheet) to monitor renewal dates. 3. Re-credentialing (Every 2-3 Years) Most insurance companies require recredentialing every 2-3 years. This means re-submitting: ✅ Updated liability insurance ✅ Renewed BCBA licenses ✅ Current CAQH profile ✅ Updated tax ID and business details 👉 Pro Tip : Start the re-credentialing process at least 6 months before your expiration date to avoid coverage lapses. Final Thoughts: Make Credentialing Work for You ABA business owner smiling through the pain ABA credentialing is a pain, but it’s essential for running a legitimate practice and getting paid . Whether you handle it yourself, hire an admin, or outsource it, make sure it’s done right the first time . Need help? Consider working with a credentialing consultant or a billing service that offers credentialing support. You’ll save time, reduce stress, and ensure you’re always ready to bill and get paid . Too Long; Didn't Read TL;DR (Too Long; Didn’t Read) ✅ Get NPI numbers from NPPES ✅ Register with CAQH ✅ Obtain professional liability insurance ✅ Submit applications to insurance payors ✅ Maintain CAQH & credentials quarterly ✅ Re-credential every 2-3 years 🚀 Want a shortcut? Work with a credentialing expert and skip the headaches. Got credentialing horror stories? Drop them in the comments —we could all use a laugh. 😅

How ABA entrepreneurs can create a business they love & keep it that way! Hey there, ABA entrepreneurs! Grab your favorite drink (seriously, you deserve it), and let’s have a heart-to-heart. Today, we’re diving deep into a question that matters more than any business hack, marketing strategy, or productivity tool ever could:  Why did you start your business in the first place? Let’s get real. Most of us started with a clear purpose. Maybe it was to help children learn in ways that truly click, support families navigating tough challenges, or even create a workplace where you could lead with compassion and integrity—something that was missing in other places. Your "Why" is Powerful I'll say that again...your “why” is powerful. It’s personal. And it’s the driving force behind your ABA therapy business. Maybe somewhere along the way, amid all the clients, service options, administrative and operational tasks, AND yes, too many Asana tasks, it’s easy to lose sight of your original purpose . Instead, you find yourself chasing someone else’s version of success. Or imitating the competition, even though you didn't get into business to replicate the same thing you were trying to replace... More clients? Great. More money? Awesome. More stress, more of everything, and less time for the things that matter most? That’s where things start to fall apart. When You Lose Sight of Your "Why" You get caught in the hustle—booking clients, managing your team, constantly running the day-to-day grind. And suddenly, the business you built to give you freedom and fulfillment is running you. And what do we do? We rationalize this. We just come to expect that it's part of being a business owner. And slowly we lose sight of our original passion and we start to slowly (dare I say...) hate our own business. We are overworked and miserable. The same thing happened to me. You're not alone. I started so excited, fired up by the vision of building a business that allowed me to make a real impact. But as I scaled, things shifted. I found myself saying yes to everything—client demands, too many meetings, projects that didn’t align with my passion, and strategies that drained me. I was growing the business, but shrinking my joy. And then it hit me: The reason I felt disconnected was because I wasn’t living my “why” anymore... I had fallen into the trap of chasing more—more clients, more revenue, more visibility—without pausing to ask if it was what I really wanted. Or if it aligned with the mission, vision, and reason I started my own business in the first place. Feeling a little  too  seen right now? Reconnect With Your Passion Here’s the thing: You don’t have to do it all to be #successful. You don’t need to offer every service under the sun, grow a huge team, or run yourself ragged to “make it.” What you need is to get back to the heart of why you started in the first place. #digalittledeeper Take a step back and ask yourself: Why did I start this business? What do I want to achieve? What do I love doing the most in my business? The answers to these questions are your guiding lights . If something doesn’t align with your passion and purpose, it’s time to let it go. Yes, I said it — Let-it-go! #letitgo #IYKYK Build a Business That Fuels Your Why Once you reconnect with your why , everything shifts. You’ll find yourself making decisions with more clarity , saying " no" to things that don’t serve you, and pouring your energy into the parts of your business that do align with your passion. For some, that might mean focusing on a smaller, boutique-style practice where you get to work closely with clients and families you care deeply about. For others, it might mean building a consulting business that empowers other BCBAs to lead with compassion and integrity. Whatever your vision is, it’s valid, and it’s worth fighting for. Let me give you a small reminder: You get to choose how your business grows. You don’t have to follow anyone else’s blueprint for success. You don’t need to scale just for the sake of scaling. What you do need is to design your business around the things that bring you joy , that reignite your passion , and that allow you to live out your “why” every single day . Your Next Steps If you’re feeling that itch—like something’s missing or your business has strayed from what you originally set out to do—it’s not too late to course-correct. It's never too late! It starts with a simple but powerful step: pausing to reflect . (and isn't Q4 one of the best times of the year to do this anyway?) Ask yourself: Am I doing work that fuels me or drains me? Am I building a business that aligns with my vision or someone else’s? What small steps can I take to realign my business with my passion and purpose? I get it—reflection takes time, and while running your business, it can feel hard to hit pause. Trust me, it’s worth it. Your passion is the heartbeat of your business, and if you lose sight of that, everything else starts to feel a little off. Let's Do This Together If this is hitting home, I’d love to chat with you about how to align your business with your passion and purpose. I’m offering a FREE 1-hour   1:1 consultation  to help you reconnect with your "why" and start building a business that fuels you, not drains you. Plus, you can try out  Launchpad: an ABA business owner community free for two weeks —where you’ll find support, resources, and a network of like-minded ABA entrepreneurs who are on the same journey. Your business should be a reflection of you—your passion, your values, your dreams. Let’s make sure it stays that way. Your partner in passion and purpose, Suzanne Juzwik, MA, BCBA, LBA Founder | Innovation Moon & Launchpad P.S. Ready to reclaim your “why”? Let’s chat—schedule your FREE 1-hour 1:1 consultation  or dive into the Launchpad community and connect with other entrepreneurs who are committed to building businesses they love. #ABAEntrepreneurs #ABAbusiness #BusinessGrowth #EntrepreneurLife #FindYourWhy #BCBA #BusinessOwner #BCBAbusinessowner #BCBAlife #BCBAowned #BCBAentrepreneur #ABATherapy #PurposeDrivenBusiness #AlignWithYourWhy #Launchpad #SmallBusinessSuccess #WorkLifeBalance #BusinessConsulting #ABACommunity #Leadership #ABAStartup #PassionAndPurpose

A review of Simple Practice , an ABA therapy CRM for independent BCBAs and Small ABA therapy practices So, you're a #BCBA ready to take the plunge and start your own independent practice? Now that's a #glowup! But let's be real— there are SO many #importantdecisions you need to make before you start with your first client! We all know that among those BIG decisions is deciding how you are going to track potential clients, get intake paperwork, schedule appointments, and write/store client data and notes! OMG! And then there's how are you going to bill your clients and get paid? Are you only accepting private pay? Do you want to take insurance or another third-party payor? Are you going to accept credit cards for payments like clients out-of-pocket or private pay payments? Did I mention billing? And SuperBills? Ever have a client ask for a #superbill? It's just you so this shouldn't be too hard right? But if you try to hodgepodge all of this and mess it up (like by not using a HIPAA-compliant software platform ), you could end up in a big pile of doo-doo. Picking the right Client Resource Management (CRM) system can feel like finding a needle in a haystack. I mean, it's not like you need ALL the bells and whistles like other CRMs out there in the ABA therapy tech space. Fear not, because Simple Practice is here to save the day (and your sanity). And guess what? We're affiliates at Innovation Moon , so you know we've got the inside scoop and some juicy #savings for you! ( check out the savings ! ) Simple Practice: Your New Best Friend in ABA Therapy Practice CRMLand Let's break it down, shall we? ( *prices below are subject to change ) Starter Plan ($29/month): Perfect for solo superheroes like yourself. You get unlimited clients, documentation, progress notes, diagnosis and treatment plans, and even online payments (think credit card processing!) And SuperBills! They have those too! Need telehealth? Toss in an extra $15/month, and you're all set to see clients in your PJs. Essential Plan ($69/month): Stepping up your game? This plan adds secure client messaging, insurance claim filing (10 claims included because who doesn't love dealing with insurance?), and customizable reports. Basically, it's like getting the deluxe pizza instead of just cheese. Plus Plan ($99/month): For those who are ready to conquer the world (or at least expand your practice). Get group appointments, advanced calendar features (like COLORS... ooh!), and the ability to add unlimited clinicians and a practice manager (for a fee). Think of it as the VIP lounge of CRMs. Why Should You Care? Progress Notes & Treatment Plans: With handy templates and a library of diagnosis codes, you can say goodbye to spending hours on paperwork. More time for #Netflix? Yes, please. Billing & Payments: Integrated online payments and automated invoicing means you'll actually get paid on time INSTEAD of chasing down clients like they're the last cupcake at a party (mmm...cupcake). #Telehealth Options: Offer virtual services and expand your reach without leaving your cozy office (or bed—we won't judge). HIPAA Compliance: Keep your client data locked up tighter than Fort Knox. Security is #sexy, after all. (Ask our friends at WOM Technology Group !--- We also highly recommend for ABA Therapy Businesses, just let them know we referred you!) The Innovation Moon Stamp of Approval (and Sass) We're not just singing praises because we're affiliates (though, full disclosure, we are). We're telling you because Simple Practice genuinely rocks for independent BCBAs with zero time for clunky software. I mean it honestly took me all of 1-hour to set up my #privatepractice, add my first test client, send said client intake paperwork, and schedule my first appointment! (that's simple implementation process if I ever saw one and trust me folks...I've seen them all!). And did I mention that Simple Practice already works with BCBAs and ABA therapy? So they get us! They got our #CPTcodes! They know our clients! Ready to take it for a spin? Check out their Starter Plan and see how it fits. Your future self will thank you. *Disclaimer : Prices are like your favorite TV show's plot twists—subject to change. For the most current info, head over to Simple Practice's official website! Check Out Simple Practice Today! But be sure to use our Affiliate Link ! Oh... yeah and the best part about our Affiliate Link ? I almost forgot to mention... everyone who uses our link gets access to an #exclusive 30-day free trial for your network PLUS an additional month free when you add a credit card ! um...that's like 2 months FREE! https://partners.simplepractice.com/InnovationMoon Still not convinced? That's cool. Shopping around is smart. But trust us when we say Simple Practice is like a reliable friend who always has snacks—essential and awesome. Need a partner in crime to navigate this whole starting-a-practice thing? Innovation Moon has got your back. We'll bring the expertise and the sass. You can contact us at info@innovationmoon.com , book a free consultation with Suzanne, or just check out our website . OR if you are really into diving into business ownership and are looking to connect with other business owners and entrepreneurs in the ABA space, join Launchpad: An ABA Business Owner Community ! No shade, gatekeeping, or naysaying – just support & growth!  Now go forth and conquer, you fabulous future practice owner! Suzanne Juzwik, MA, BCBA, LBA (Your go-to-BCBA-coach and Simple Practice affiliate) #ABAEntrepreneur #BCBASuccess #StartYourABAPractice #BCBAEntrepreneurship #PrivatePracticeABA #ABACommunity #AppliedBehaviorAnalysis #ABAProfessionals #BCBASupport #GrowYourPractice #ClientManagement #PracticeManagement #CRMSolutions #PrivatePracticeLife #TelehealthSolutions #TelehealthBCBA #BillingMadeEasy #HIPAACompliance #SimplePractice #InnovationMoon #BCBAGoals #PracticeBoss #LevelUpYourPractice #GetPaidOnTime #BillingWithoutTheThrills #BossBCBA #BCBAentrepreneur #BCBAbusinessowner #ABASuccessStory #BillingLikeABoss #MakingABAWork #ScalingYourPractice #GrowWithABA #FutureOfABA #PracticeMadeSimple #ClientCareExcellence #EmpoweredABA #BCBAJourney #WorkSmarterNotHarder

Innovation Moon, LLC ABA Therapy Business Consultant and Services. OBM experts. Technology reviews. ABA therapy industry expert. Remote Fieldwork Supervision Are you looking for remote fieldwork supervision? Do you want to explore using OBM and ABA outside of Autism Therapy? Then Innovation Moon is the right place for you! We pride ourselves on using ABA in innovative ways and helping to make ABA supervision more accessible for those who are not interested in working within ABA therapy businesses throughout their career. Small Title This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content and make sure to add any relevant details or information that you want to share with your visitors. Small Title This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content and make sure to add any relevant details or information that you want to share with your visitors. Small Title This is a Paragraph. Click on "Edit Text" or double click on the text box to start editing the content and make sure to add any relevant details or information that you want to share with your visitors.

Innovation Moon's origin story. Why we are called Innovation Moon. And the mission we are focused on. Our Story About Innovation Moon Empowering ABA Businesses to Thrive Innovation Moon was founded by Suzanne Juzwik, MA, BCBA, LBA , to help ABA businesses and entrepreneurs overcome the common challenges of running and scaling a practice. With extensive experience in both clinical and operational aspects of ABA therapy, Suzanne saw a gap in the market for specialized consulting services that focus on sustainable growth without compromising on clinical excellence. Most of Suzanne's consultation work is with startups, BCBA entrepreneurs, and BCBA-owned businesses. However, she also does consultations for private equity and investors looking to learn more about the ABA industry or ABA-related technology. Why We Are Called "Innovation Moon" The name Innovation Moon holds deep personal significance. It is inspired by Sophie Moon, Suzanne’s daughter, who has profound autism. Sophie’s unique perspective and incredible resilience serve as a reminder the importance that the ABA therapy field has in the lives of children with autism. At Innovation Moon, we believe that just as the moon is ever changing, so must ABA businesses grow, adapt, and make a meaningful impact. Our commitment to supporting ABA businesses is driven by the same care and dedication Suzanne has for her daughter—ensuring that ABA practices not only thrive but also continue to provide life-changing, high-quality, compassionate-care to those who need it most. Our Mission Our mission at Innovation Moon is simple: to empower ABA business owners and startups to achieve long-term success by providing expert guidance, practical tools, and innovative strategies. We believe that with the right support, ABA businesses can thrive, maintain high clinical standards, and improve the lives of their clients. Our Vision We envision a future where ABA businesses are not only profitable but also rooted in compassionate care, operational excellence, and strong leadership. At Innovation Moon, we aim to be the go-to consulting firm that helps ABA businesses transform their operations and impact the industry.

ABA Therapy business coaching and consultation services. Whether you are just thinking about starting an ABA business, scaling your ABA practice, or wanting to sell, Innovation Moon has the support you need! We work with ABA startups, BCBA independent practitioners or solopreneurs, small to mid-size ABA therapy businesses. We help you to start well, go strong, and end well with our expert consulting and coaching, innovation technology solutions, and on brand marketing services! Our ABA Business Services Transform your ABA therapy practice with innovative services and solutions designed for growth. At Innovation Moon, we specialize in empowering ABA therapy businesses through innovative strategies and cutting-edge solutions. Our expert team collaborates with you to identify growth opportunities, develop strategic plans, and implement technologies that enhance your practice. Whether you're aiming to start a new ABA therapy business or independent practice, expand your services, scale your ABA therapy business, streamline operations, or increase employee engagement, Innovation Moon provides the tools and expertise to elevate your ABA therapy business to the next level. We also provide direct marketing services (e.g., branding, social media, copywriting, blogs) and technology implementation support for small to mid-size ABA therapy businesses. If you are ready to sell your ABA therapy business or looking for your next move, we have options to support business owners through this process as well! Business Consultation Marketing & Branding Technology Support & Services Elevate Your ABA Therapy Business Beyond Expectations Ready to take your ABA therapy business to new heights? Innovation Moon is your partner in pioneering success. Book a FREE Discovery Call Today!